We believe in the power of
Surprise.

Expertise

We are aligning the business goals of our clients with the creative talent of our agency.

We like communication problems. But what we really like are smart/creative/ unexpected solutions. The Power of Surprise.

We create communication strategies and designs to make brands more attractive, visible and successful. Through advertising campaigns, digital transformation, strategic consulting, films, advertisements, posters, brochures, annual reports.

For some people this might just be business, but for me it’s personal.

Harry Betke

is an expert for communication as Visual Consultant, Strategist, Creative Director, Teacher and Speaker. He provides strategic advice, creative execution, event management.

He was educated at the Advertising Academy Vienna, but started his career as journalist as movie and music reviewer for a the daily newspaper. He was one of the pioneers for clubbings in Vienna and started the legendary “Moulin Rouge”. He owned a Club and organized concerts with acts like Rod Stewart, Phil Glass, Laurie Anderson.

In his career in advertising, he was the first Austrian shortlisted in Cannes Festival and won many international awards. He created campaigns for clients like ORF – Austrian television, Fashion TV, supermarket chains, political parties, government.

Betke created global campaigns for amnesty international and Greenpeace. He advises UNIDO as Visual Consultant and teaches Science of Communication at the University of Vienna, the Course of Studies University of Applied Arts, St. Gallen for Eventmarketing and is a regular speaker at international congresses.

Work

An extract

ORF – Ads, Films, Strategy, Campaigns

Twitter – Strategy consulting Switzerland

REWE – Digital, Flyers, Catalogue

Greenpeace – Posters, Films, International Campaigns

Spotify – Ads

Libro – Strategy consulting, Positioning

Amnesty – Posters, Films, International Campaigns

Unido – Visual Consultant Brochures, Events

Value through ideas

Awards

  • 7 Finalists Award Clio / 2 Finalist Award New York Festival
  • Effie / Shortlist Cannes
  • 4 Print Oscars / WerbeEdward Anzeige
  • WerbeEdward Plakat / WerbeEdward Fachanzeige
  • 2 x WerbeEdward Kino / Anzeige der Saison
  • 2x Kurier Werbeliebling des Jahres
  • 2x Plakat des Jahres

University activities

University of Vienna | Faculty of Social Sciences

Department of Communication

The Department of Communication at the University of Vienna is one of the world’s largest departments for communication science.

Course: How to make Ideas Stick

The objectives of this course are to introduce students to the substantive and procedural aspects of marketing management and to sharpen skills for critical analytical thinking and effective communication. The course teach how to transform messages to make them stick.

Austrian Marketing University of Applied Sciences, Wiener Neustadt

Course: Persuasion

The aim of this course is to discuss and develop potentially powerful techniques for changing people’s attitudes and behaviours. Applying insights to examine the features for an effective persuasive appeal in a wide range of settings. Students practice designing and implementing persuasive appeals.

Thank you for your interest in our services. Ideas that stick.

Get in touch

WOLLZEILE 17, 1010 VIENNA
T +43 1 877 33 34
M +43 664 413 43 05
AGENTUR@BETKE.AT
HARALD.BETKE@UNIVIE.AC.AT

ATU 11821108

AIRPORT: VIE INTERNATIONAL AIRPORT (30 MIN)
TRAIN STATION: VIENNA CENTRAL STATION (10 MIN)
UNDERGROUND: U1/U3 STEPHANSPLATZ (3 MIN)